Annie Gelfand, MBA, CPCC, MCC

Annie Gelfand, MBA, CPCC, MCC
April 17th, 2018 from 12-1:30 PM ET
What’s Love Got To Do With It? – The Subtle Art of Judgment Slaying


What’s Love Got To Do With It? – The Subtle Art of Judgment Slaying

The Challenge

Clients are quick to detect even the subtlest of judgment coming from a coach which enormously impedes creating trust and intimacy , the springboard of diving deep into identifying a client’s true motivation for change and their perceived obstacles. Raising the bar of coaching mastery requires being fully tuned into this subtle art of detection. When your client really feels seen, heard, respected and yes, loved, for who they are, they are capable of reaching for the stars and achieving any dream they are yearning to live.


The difference between a PCC and an MCC is the degree of depth we take our clients. A coach may open the doorway for a client to dig deep. Trusting our clients to know that THEY know will provide them with a yellow brick road to follow for the rest of their lives.

ICF Competencies

  • Creating Trust and Intimacy – Truly where the coach must get out of the way of the client. Judgment, no matter how subtle will be perceived by the client and impede the important relationship that empowers the client to learn more about themselves. Learning to detect and manage judgment is a magnificent gateway to deepening trust and intimacy.
  • Coaching Presence – As the coach respectfully and responsively partners with client, the path is open, mirroring opportunities for growth while inviting the client to lead the way
  • Active Listening – Not only is coach listening for self-limiting beliefs and behaviors but their own triggers of judgment and what is right for their client.
  • Direct Communication – The coach uses the ability to objectively observe and reflect back where judgment is being self inflicted and to assist the client to self-trust their own intuition and perceptions.
  • Creating Awareness – With every step, the client goes deeper and deeper into their true motivation and what is important to them. This is critical to sustainable change.
You Will Learn:
    • Identify how to know when they are sitting in judgment
    • Learn self-management techniques to get out of the client’s way
    • Tune in to their own self-judgment and where that might be limiting their client’s self awareness access
    • How to assess a client’s commitment to change
About Annie Gelfand, MBA, CPCC, MCC

Annie left a successful corporate career over three decades ago, and gave away everything she owned to study with a meditation master in the Himalayan Mountains of India for 7 years, as she is insatiably curious about life. Annie now works with corporate teams, personal and business relationships and individuals, to offer a perspective that is much valued, and highly sought after. Working with Annie requires you to be devoted to making change happen as she has the gift of getting to the heart of the matter at the speed of light. She excels at mentoring new and experienced coaches aspiring to mastery.

Annie’s credentials include: Master of Business Administration Degree, Master Certified Coach credentialed member of the International Coach Federation and over 30 years in business. She is trained in Organization Relationship and Systems Coaching, as well as being a Certified Professional Co- Active Coach. This trained Inner Systems Facilitator has held numerous volunteer board positions, is a writer, artist, cat lover and instructor of numerous healing modalities.

DATE/TIME of Presentation
April 17th, 2018 from 12-1:30 PM ET

BONUS OFFER: Free e-book “5 Irresistible Adventures: Exquisite Observations of self-discovery” • 15% off 24-session Coaching Package or 10% off 10 session Mentoring Package Total Value up to $600

Contact Information:

Telephone: +1.705.750.9050