ANNIE GELFAND, MCC - ADVANCED CERTIFIED MENTOR COACH

Devoted to cultivating coaching mastery

My deepest joy is working with experienced coaches who are determined to be their best Self, uncover their own personal coaching style and be powerful change catalysts for their clients.

ICF Master Certified Coach

ICF MCC Assessor since 2017

Coaching since 1997

Trusted by over 700 coaches

ABOUT ANNIE

A Warm Welcome To You!

My certainty is that coaching mastery is the secret sauce it takes to help us each be better human beings, and that is my true motivation for all I do. Coaching and mentoring is a deeply spiritual connection between coach and client, and one I deeply respect.

I am a Master Certified Coach credentialed by the International Coach Federation (ICF), an ICF MCC Assessor since 2017, and an Advanced Certified Mentor Coach (ACMC), with the ICF's Mentor Coach Specialization for both PCC and MCC. Cultivating coaching mastery has been the focus of my whole career. In 2017 I co-created the Essence of Mastery Summit series with Fran Fisher, which had a successful nine-year run before I retired it in 2026.

With over four decades as an entrepreneur, I also founded the Wisdom Foundation, a humanitarian, community-based not-for-profit, along with Essence of Mastery and Radical Wisdom.

CORE VALUES

Integrity

Creating trust and safety in a coaching conversation is what gives the client the space to explore beyond what they might on their own.

Love/Compassion/
Kindness

I sincerely believe that coaching mastery is the secret sauce to authentic, respectful conversation that is based on unconditional positive regard.

Non-judgemental

For change to take place, it is essential to create a space where anything can be spoken, where the partnership is so secure that even when things get messy, the client feels seen, heard and understood.

Spirituality

The basic foundation of my life is connection to source. To that end, we will often look at the bigger picture and explore your spiritual journey.

COACHING & MENTORING

Interested in working with me?

SMALL GROUP

ONE-ON-ONE

Inspiring Competence Small Group Mentoring

For experienced coaches who are passionate about continuous learning and personal growth adventures.

  • Small group of 10 participants MAX
  • Ten 1.5-hour group sessions plus four 1:1 private sessions
  • Meetings held via Zoom webinars with recordings included

1:1 Mentoring and Coaching

Through focused one-on-one sessions, you'll deepen your coaching skills, gain clarity, and reconnect with your own wisdom.

  • Choose between a single session or a package of four
  • You can use these sessions for coaching, mentoring, or consulting

COACHING & MENTORING

JANUARY 2027 COHORT

Inspiring Competence Small Group Mentoring

Created by Fran Fisher, MCC, facilitated by Annie Gelfand, MCC. These small cohort programs fill up quickly, so I invite you to reserve your space well in advance.

AT A GLANCE

Dates: 

January 26th, 2027 until June 15th, 2027

Meets:

Every other Tuesday, 11:00 AM to 12:30 PM (ET)

Format

Zoom webinars with recordings included

Group Size

10 participants MAX

PCC

Karen Davey-Winter

I loved these sessions! I especially liked the tool that was presented to help us identify our Why, How and What. I went through the assessment while I was watching the class and the results were fascinating and clarified some thing. The discussion about how the results resonated for the class was also really interesting. Finally, the section where Annie used transcripts to help the group identify how a coach could respond in line with the MCC markers was really helpful in putting the markers into practice. Another great event!

ACC

John Sanders

Annie's presentation was both thoughful, thorough and informative. As a coach working for my PCC I believed that I was an effective coach. It is now apparent that I have so much more to learn, and put into practice. I will be a far better coach because of this program.

PCC

Jennifer Marcou

“This program gave me an appreciation of what mastery looks like. I learned the concepts through select MCC competencies. Plus I was able to practice as a coach and learned as a client and observer in practice triads. Annie Gelfand is a role model for presence. I walked away not only with understanding the concepts but being able to visualize them and practice them. I would definitely recommend this course.”

PCC

Sunada Takagi

I participated in all of the events this year, and they were all SUPER! Although I am not planning to apply for an MCC, I DO want to be a masterful coach. This was my first deep dive into attempting to understand what it means to be an MCC. You can't get that from reading a book or attending a 90-minute webinar. This series was comprehensive, provided depth, and helped me to grasp the intangible skills that are the hallmarks of true masterful coaching. Thank you!

PCC

John Arnold

“I continue to learn how to deepen my own coaching skills and my awareness of what work needs to continue for me and my clients. With each lesson and speaker as well as the breakout groups, I find myself even more curious about what I can learn or take away from my coaching colleagues and presenters. Annie continues to invite and present MCC coaches that take us to places we really did not think might be possible and the awakening is so powerful.”

PCC

Norah Edelstein

Annie is a wonderful facilitator of people's inner wisdom. Through her guidance and partnership with the participating coaches, she embodies all that she is sharing with us. So the learning takes place through the conversation, Annies wisdom and subconsciously by watching her interact with the participants. Also, I love learning from other coaches and seeing my struggles normalized through the full range of experiences and challenges that others are encountering as coaches.

ACC

Cathy Laffan

Annie created and delivered a powerful program on the impact of silence in coaching. The group discussions and examples were very helpful to me. As an ACC on my journey to PCC, I was inspired by higher level coaches continuing to grow their skills, being willing to share what they're working on, and the encouragement to continue to grow no matter what your certification level. Witnessing skilled MCC's gives me something to aim for in my coaching. The added bonus of the "Why" content was a nice surprise. It highlighted how our "Why" may be a bias for our coaching. Thank you Annie and all the participants. I highly recommend this program, it's an excellent value.

PhD, PCC

Bradley Davidson

“Thank you so much for another TERRIFIC summit. In each of your summits, I find gratitude for this profession, community among my fellow coaches, and energy in my continued learning. Looking forward to next year’s summit!

ACC

Dr. Justine Williamson

¨The professional life of a coach can be lonely sometimes. This informative, authentic and inspiring Summit brings you back in from the coaching wilderness, and has something to offer coaches at ACC, PCC and MCC levels to help all continue to grow and develop as coaching professionals¨ 

PCC

Karen Bruns

Always an amazing event rich with learning. I got the chance to embody "being" and know now what it feels like. It was as if everything around me dropped out of cognition and it was just the client and I together in a bubble. I could feel it in my body. Wonderful learning. EOMS is guaranteed to delve deeper into the competencies and grow us as coaches.

PCC

Andi Roberts

As always Annie is like the "redbull" of coaching. She inspires and energises with her wisdom, stories and authenticity. It is always a pleasure to learn from such a humble master. This is modelling the coaching competencies!

PCC

 Pamela Kudlick

This was a great 3 days filled with ways of BEING for ourselves and clients. Yes, we covered the PCC markers and hallmarks of excellence AND practiced new ways of BEING. Within the week that I listened to this, something great shifted in me with more presence than before. Thank you Annie and this group for sharing and being practical in ways of elevating our beings.

PCC

Jen Porter

The Essence of Mastery was more than I expected and has inspired me to keep growing and pursue greater excellence in my work as a coach. I loved being part of the community in the live sessions and look forward to participating each year to come. Thank you for this labor of love that serves us all in such meaningful and powerful ways!

PCC

 Elizabeth EU

“Thank you Annie and team for offering this annual summit. While I am not specifically pursuing to attain MCC, I do pursue to be a masterful coach in every coaching session with my client. This annual summit is my go-to place to learn, and keep learning, the transformative competencies of masterful coaching.”

ACC

Ainsley Glover 

The EOMS continues to be the best resource for me as a coach to get connected to my people, feel inspired and most importantly learn more about myself as a coach, tangible skills to be a better coach and how to support clients with an MCC mindset and being. So grateful to the creators, speakers and all contributors for what they have made, who they are and what they stand for. A beacon of being better so we can give more to our clients.

MCC

Ellen Kocher

I absolutely loved my first Essence of Mastery Summit. Sharing and learning with and from like-minded coaches opens our minds and provides growth that no other "training" I have attended. I encourage coaches of every level to attend the summit to - well - understand what the "summit" of coaching can be. It gives inspiration for what we can aspire to and evokes action to endeavour to reach it! 

Essence of Mastery Summit

What is the Essence of Mastery Summit?

The Essence of Mastery Summit has over nine years worth of insightful, informative and powerful recordings, from interviews with other masterful coaches to revealing the secrets of coaching mastery. All events are facilitated by Annie Gelfand, Master Certified Coach. You'll have lifetime access to the recordings.

LATEST EVENTS

Three immersive 6-hour events, with lifetime access to the recordings.

YOUR ALL-ACCESS PASS INCLUDES

Recordings and handouts

Summit All-Access Pass

Community

Coaching mastery secrets

Workbook

A ready-to-use agreement you can adapt for your own coaching clients.

Get the free Client Agreement Template

FREE RESOURCE